Colgate Pulse Electric Toothbrush (Australia)
 

Worked with cross-functional teams in US, Australia, China and Singapore from scratch for product development and brand activation (physical & digital): Concept narrative, packaging, portfolio strategy, copy, naming, photography, art direction, video shoot, storyboard, animatics, product 3D renders and CMF
 

Led project and managed project timelines, RFPs, creative briefs and budget across digital and print content